When a baby is born, so is a mother.
Behind the scenes
This is us! Delia Wieser—innovation consultant and mother a boy—and Katharina Griesbacher-Tafner—designer and mother of two boys.
We were surprised by the sheer number of things you need right after giving birth and by the transformation that both mind and body undergo. Traditional postpartum care for women has been lost over time and with the shift toward individualization. We’re here to change that. So our playdates with our sons quickly turned into meetings for the two of us. And here we are now.
Delia’s experience as a trend researcher, as well as her work as an innovation consultant with dozens of companies from around the world, were essential to developing the project’s core idea and continue to drive our product development and business strategy.
Katharina is our head of aesthetics. Her experience in brand building for startups and her focus on sustainable design are invaluable to the development of our product portfolio and visual identity.
Mothers
for
Mothers